Frequently Asked Questions

Learn More About How to Open a Kids Fitness Franchise With Us

Got Questions?

We Have the Answers!

How much does a Little Lions Club franchise cost?

The total investment to open a Little Lions Club franchise ranges from $43,500 to $55,700. This includes the initial franchise fee of $32,500, plus startup costs such as equipment, insurance, initial marketing, and working capital. A multi-unit development deal for 3 territories is available at $56,875 (franchise fee only, not including additional capital-requirements).

What is the franchise fee for Little Lions Club?

The initial franchise fee is $32,500. Veterans and educators receive a 10% discount on the franchise fee. A 3-territory development deal is available for $56,875 total (franchise fee only, not including additional capital-requirements).

What are the ongoing fees and royalties?

Franchisees pay a royalty fee of 9% of gross revenues. There is also a brand marketing fund contribution of 1% (which may increase to 2%) and a local marketing requirement of 1% (which may also increase to 2%). A minimum grand opening spend of $1,000 is required within the first 60 days.

Do I need experience working with kids to become a franchisee?

Prior experience working with children is preferred but not required. Little Lions Club provides 5 days of comprehensive training at headquarters covering coaching techniques, child development fundamentals, and business operations. We also provide virtual classroom training on all aspects of running your business outside of coaching, including sales, marketing, hiring, and employee management. You also receive a detailed operations manual and 60 days of on-site startup support.

What does the training program include?

Franchise owners receive 5 days of hands-on training at Little Lions Club headquarters in Williamsburg, Virginia. Training covers coaching methodology, child development, program delivery, school partnership development, and business operations. You also receive a comprehensive operations manual and 60 days of on-site startup support after opening.

How does the Little Lions Club business model work?

Little Lions Club partners with preschools and elementary schools to deliver soccer-based fitness programs on-site. Franchise owners do not need a brick-and-mortar facility — programs are delivered at partner school locations. This B2B school partnership model creates recurring revenue through ongoing program agreements and monthly re-occurring subscription payments.

Do I need a physical location or storefront?

No. Little Lions Club is a mobile franchise model. Programs are delivered on-site at partner preschools and elementary schools. Franchise owners typically operate from a home office, keeping overhead costs low.

What ages do Little Lions Club programs serve?

Little Lions Club programs are designed for children ages 2-5+. The curriculum combines soccer fundamentals with character building, confidence development, and inclusive play, all tailored to be age-appropriate for young children.

How much revenue can a Little Lions Club franchise generate?

The Little Lions Club corporate operation generated $372,000 in revenue across 38 school locations in 2025, averaging $9,809 per school with 54% year-over-year growth. Individual franchise results will vary. Little Lions Club, Inc, in no way guarantees or promises individual franchise performance. Please review Item 19 of our Franchise Disclosure Document for detailed financial performance representations.

What is the franchise agreement term?

The initial franchise agreement term is 8 years, with the option for two 6-year renewal periods.

Is there a veteran or educator discount?

Yes. Little Lions Club offers a 10% discount on the franchise fee for qualified veterans and educators, and their spouses.

Are multi-unit franchise opportunities available?

Yes. Little Lions Club offers a 3-territory development deal for $56,875 (this is the total franchise fee, not including additional capital requirements). This allows franchise owners to secure multiple protected territories at a reduced per-territory cost.

How are franchise territories defined?

Each franchise territory is a protected area with defined boundaries. Territory details including population thresholds and geographic boundaries are outlined in the Franchise Disclosure Document. Contact us for information about available territories in your area.

What states have available territories?

Little Lions Club has franchise territories available across 15+ states. Availability changes as territories are awarded. Contact opportunities@littlelionsfranchise.com or visit our website for the most current territory availability map.

Does Little Lions Club offer financing?

Little Lions Club does not provide direct financing. However, we may refer prospective franchisees to third-party financing sources. Many franchisees use SBA loans, personal savings, or home equity to fund their investment.

What makes Little Lions Club different from other youth sports franchises?

Little Lions Club focuses specifically on soccer-based curriculum for young children ages 2-5+, rather than a generic multi-sport approach. The school partnership model (delivering programs at preschools and elementary schools) means low overhead with no facility costs. The total investment of $43,500-$55,700 is among the lowest in youth sports franchising.

How does Little Lions Club compare to Soccer Shots?

Both Little Lions Club and Soccer Shots offer youth soccer programs. Little Lions Club serves children ages 2-5+ through a school partnership model with a total investment of $43,500-$55,700 and a franchise fee of $32,500. Little Lions Club operates on a monthly subscription-driven revenue model, and does not operate in seasonal-cycles. Little Lions Club helps drive sales and growth for franchisees through corporate assistance throughout the life of a franchisee’s relationship. Soccer Shots serves ages 2-8 with a comparable total investment and franchise fee. Both operate mobile models without brick-and-mortar facilities. Please review each franchise’s Franchise Disclosure Document for complete details.

Who are the founders of Little Lions Club?

Little Lions Club was founded by PJ Johnston and Chris Miller in Williamsburg, Virginia in 2023. Both are Virginia natives with backgrounds in youth sports and community development.

When did Little Lions Club start franchising?

Little Lions Club was founded in 2023 and began offering franchise opportunities in 2026.

What ongoing support do franchisees receive?

Beyond the initial 5-day training and 60-day on-site startup support, franchise owners receive ongoing coaching, curriculum updates, operational support, and marketing guidance throughout their franchise term. This support includes corporate sales support which drives growth through direct outreach.

What equipment and materials are needed to start?

Equipment and startup material costs are included in the total investment range of $43,500-$55,700. Specific equipment requirements are detailed in the Franchise Disclosure Document. The mobile model means you do not need to lease or build out a facility.

How do I get started with a Little Lions Club franchise?

Contact us at opportunities@littlelionsfranchise.com or call (804) 251-0348. You can also visit https://littlelionsfranchise.com to download our franchise information kit. The process includes an initial conversation, review of the Franchise Disclosure Document, territory selection, and training.

Is Little Lions Club a good franchise for teachers or coaches?

Many of our ideal franchise candidates come from education and coaching backgrounds. Teachers, coaches, and child development professionals bring valuable skills in working with young children. Little Lions Club offers a 10% discount on the franchise fee for educators, and the training program covers the business operations side that educators may be less familiar with.

Can I run a Little Lions Club franchise part-time?

The franchise is designed to offer scheduling flexibility since programs are delivered during school hours at partner locations. However, building and growing a franchise territory requires significant time and effort, especially during the startup phase. Discuss scheduling expectations with our franchise team during the discovery process.

What insurance is required for a Little Lions Club franchise?

Franchisees are required to maintain appropriate insurance coverage. Specific insurance requirements and estimated costs are detailed in the Franchise Disclosure Document. Insurance costs are included in the total investment estimate of $43,500-$55,700.

Visit Little Lions Club — Soccer-based kids fitness programs in Virginia & beyond
div>
Industry Outlook

Complete the form below and learn more about the Little Lions Club, Inc franchise program!

For Internal TFM and Client Review & Approval Only